‘I’m not trying to change the world’

Rosé has long been the drink of choice for sunseekers in St Tropez and après-ski party-goers in Courchevel. But while it’s still synonymous with beach clubs and bottles on ice, Château d’Esclans isn’t on a mission to rewrite the script—just to offer premium rosé as an option for those who want it. 

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If you think rosé, you might think of magnums sprayed across the dancefloor at La Folie Douce, or endless glasses poured along the Riviera by those wanting a quick route to tipsiness under the Mediterranean sun. It’s not exactly a category steeped in the reverence afforded to Burgundy or Bordeaux. But one producer that has undeniably reshaped perceptions is Château d’Esclans—the house…

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