Apple CEO Tim Cook delivers remarks at the start of the Apple Worldwide Developers Conference (WWDC) … More
Ahead of the iPhone 17 and iPhone 17 Pro launch in September, Pro Tim Cook is on the defensive. While the recent launch of the iPhone 16e surpassed the iPhone SE of 2022, and 2024’s iPhone 16 family led the market share over the holiday period, the company’s carefully cultivated image of excellence in software that “just works” lies in the tatters of the poor AI rollout of Apple Intelligence.
The competition is pulling further ahead, and there’s no easy way for Cook and his team to catch up.
iPhone 17 Pro’s AI Struggle
AI on Android is well established by Google through both its Pixel hardware and its partners building their…