A world-famous expedition travel company in Kiwi is about to close, the latest business to do so as Covid-19 continues to destroy the tourism industry.
Wanaka-based Adventure Consultants announced Tuesday that it will “reluctantly” put the company into “hibernation” due to travel disruption caused by the pandemic.
Jay Cotter, president of the company, said the company would stop promoting most of the company’s expedition and guiding services globally until such time as it could be safely and reliably reintroduced.
“We have been very grateful to our New Zealand customers who supported us over the past year, but unfortunately the cost of operating the business has far exceeded revenue levels,” said Cotter.
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The company is well known among the global expedition community, particularly for its work in pioneering commercial efforts to reach the top of Mount Everest.
As a world leader in mountain guide, before sleeping, he offered more than 100 excursions, including hiking and cross-country skiing in the Himalayas, Antarctica, South America, Greenland and Alaska.
It also operates extension services and climbing schools in New Zealand and Europe.
The company will not operate this winter and will likely return to normal business once the borders are opened to the rest of the world, which it expects to be next year, Kotter said.
During hibernation, the company will continue to accept but not confirm expressions of interest in future missions.
The impacts of Covid-19 on the tourism industry have been devastating, forcing several closures.
Tourism Minister Stuart Nash outlined his priorities for the struggling tourism sector at the University of Otago School of Tourism Policy conference in Queenstown last month.
He previously said Things Tourism disruptions caused by ongoing border closures have provided an opportunity to take a closer look at the sector and solve long-standing problems.
He said last month: “I think most New Zealanders are aware that prior to Covid-19, unsustainable levels of tourism were putting too much pressure on communities, our natural attractions, and the many communities they were struggling to absorb.”
Nash said that massive international tourism is unlikely before 2022, expressing deep concern about the unfolding situation in areas such as Queenstown, the West Coast, Fiordland and the Mackenzie and Kaikoura region, which are heavily dependent on the foreign visitors.