A Frozen-Pizza Icon Has Been Shelved, Ending a 60-Year Run — Live Feedhttps://www.live-feeds.com/feed/a-frozen-pizza-icon-has-been-shelved-ending-a-60-year-runContinuously updated, source-cited coverage. Conagra Brands Discontinues Celeste Frozen Pizza After Nearly 60 Yearshttps://www.live-feeds.com/feed/a-frozen-pizza-icon-has-been-shelved-ending-a-60-year-runhttps://www.live-feeds.com/feed/a-frozen-pizza-icon-has-been-shelved-ending-a-60-year-run#u128737Sat, 17 Oct 2026 17:50:52 +0000Conagra Brands has stopped production of Celeste Pizza, ending the brand's tenure of nearly 60 years in the frozen food aisle. The Chicago-based parent company is retiring the product as part of a broader strategy to simplify its portfolio and redirect resources to other areas of the business. While the affordable frozen pizzas are being removed from grocery store shelves, some reports indicate the brand's family recipes continue to be used at a suburban restaurant.Why it mattersThe decision reflects a shift in how Conagra manages its sprawling product portfolio to maximize margins.