American Express Announces Proposed Acquisition of TheFork, a Leading European Restaurant Booking Platform
American Express has finalized plans to acquire TheFork, Tripadvisor’s European restaurant booking platform, for $700 million. The move strengthens Amex’s dining ecosystem in Europe, where TheFork connects millions of users with over 50,000 restaurants across 11 countries. Regulatory approval is still outstanding. Tripadvisor’s stock rose following the announcement.
What changed
New details confirm TheFork’s reach—50,000+ restaurants in 11 European countries—and clarify Amex’s stated goal of growing its regional dining offering.
Live updates
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Amex Confirms $700M TheFork Deal to Expand European Dining Network
confidence 98%American Express has finalized plans to acquire TheFork, Tripadvisor’s European restaurant booking platform, for $700 million. The move strengthens Amex’s dining ecosystem in Europe, where TheFork connects millions of users with over 50,000 restaurants across 11 countries. Regulatory approval is still outstanding. Tripadvisor’s stock rose following the announcement.
What's confirmed:
- American Express is acquiring TheFork from Tripadvisor for $700 million.
- TheFork operates in 11 European countries and connects diners with over 50,000 restaurants through its booking and management platform.
- Regulatory approval for the deal remains pending.
- Tripadvisor’s stock reacted positively to the acquisition announcement.
Still unconfirmed:
- TheFork’s consumer-facing app is a key driver of Amex’s customer engagement strategy.
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American Express finalizes $700M TheFork deal; Tripadvisor sells European dining platform
confidence 95%American Express has confirmed a proposed $700 million acquisition of TheFork, Tripadvisor’s European restaurant booking platform. The deal aims to bolster Amex’s dining network and customer data capabilities. Tripadvisor’s stock reacted positively to the announcement. Regulatory approval remains pending.
What's confirmed:
- American Express has proposed acquiring TheFork from Tripadvisor for $700 million.
- TheFork operates as a leading online restaurant reservation and management platform in Europe.
- Tripadvisor began exploring options for TheFork in February 2026.
- The deal is expected to expand Amex’s dining engagement and customer data capabilities.
- Tripadvisor’s stock surged following the announcement of the proposed sale.
Still unconfirmed:
- TheFork’s business model is compared to Resy, which Amex acquired in 2019.
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American Express to Acquire TheFork for $700M From Tripadvisor
confidence 98%American Express has proposed a $700 million acquisition of TheFork, a leading European restaurant booking platform, from Tripadvisor. The deal is expected to expand Amex’s dining network and technology portfolio. Tripadvisor’s stock surged following the announcement. The transaction remains pending regulatory approval.
What's confirmed:
- American Express has agreed to acquire TheFork from Tripadvisor for $700 million.
- TheFork operates as a leading restaurant booking platform in Europe.
- Tripadvisor’s stock rose by 10% following the announcement, crossing its 200-day moving average for the first time in six months.
- The acquisition is subject to regulatory approval and closing conditions.
- American Express has been expanding its dining technology portfolio in recent years.
- TheFork’s platform connects users to over 75,000 venues across Europe.
Still unconfirmed:
- The deal is expected to close within the next three months, though no official timeline has been confirmed.
- American Express plans to integrate TheFork’s technology into its broader hospitality ecosystem, though specifics remain undisclosed.