https://www.live-feeds.com/feed/apple-s-new-ceo-seeks-to-make-company-run-faster-and-leanerContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/apple-s-new-ceo-seeks-to-make-company-run-faster-and-leanerhttps://www.live-feeds.com/feed/apple-s-new-ceo-seeks-to-make-company-run-faster-and-leaner#u97292Sat, 03 Oct 2026 15:50:37 +0000Apple CEO John Ternus is preparing an engineering-led overhaul of the nearly $5 trillion company to make it run faster and leaner. Early discussions indicate the tech giant may rely less on traditional spring and fall product release schedules, shifting toward more frequent and aggressive hardware rollouts. The strategy also targets corporate restructuring by eliminating middle-management positions. This move aims to reduce the layers separating engineers from senior executives and empower the workforce to ship products more often.Why it mattersThe Cupertino-based technology corporation is exa