https://www.live-feeds.com/feed/av2-video-codec-adoption-talked-up-svt-av2-being-developedContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/av2-video-codec-adoption-talked-up-svt-av2-being-developedhttps://www.live-feeds.com/feed/av2-video-codec-adoption-talked-up-svt-av2-being-developed#u165824Sat, 31 Oct 2026 12:16:25 +0000YouTube plans to introduce AV2 video streams on the web as early as 2027, according to YouTube Director of Engineering Des Keane. The Alliance for Open Media reports rapid ecosystem adoption and momentum for the royalty-free video codec following the release of the AV2 v1.0 specification back in May. Major technology companies including Amazon, Apple, Google, and Intel back the codec. Platforms such as Google Chrome, YouTube, Amazon Prime Video, and Netflix are expected to get AV2 video support soon.Why it mattersThe AV1 successor offers improved HDR support and is roughly 30 percent more effi