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● LIVE Updated 38m ago · 14 sources tracked

Bela Bajaria Out at Netflix, Peter Rice Replaces Her as CCO

Netflix has named former Disney executive Peter Rice as its new Chief Content Officer, replacing Bela Bajaria. Bajaria exits the company after 10 years in a period marked by the layoff of 1,000 employees. The leadership change occurs as the streaming service faces slowing growth and stalling engagement figures. Rice now takes over global content operations, succeeding Bajaria who had been with the streamer since 2016.

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  • ✓ Peter Rice is the new Chief Content Officer at Netflix.
  • ✓ Bela Bajaria is leaving her role as Chief Content Officer after 10 years.
  • ✓ Netflix is cutting 1,000 jobs.
  • ✓ Peter Rice previously served as a Disney executive and TV chair.
🛡️ Source Corroboration: 14 independent reporting domains (100% confidence) ⏱ Read time: ~2 min

What changed

Netflix appointed Peter Rice to succeed Bela Bajaria as Chief Content Officer amid the layoff of 1,000 staff members.

Live updates

  1. Peter Rice Replaces Bela Bajaria as Netflix Chief Content Officer

    Netflix has named former Disney executive Peter Rice as its new Chief Content Officer, replacing Bela Bajaria. Bajaria exits the company after 10 years in a period marked by the layoff of 1,000 employees. The leadership change occurs as the streaming service faces slowing growth and stalling engagement figures. Rice now takes over global content operations, succeeding Bajaria who had been with the streamer since 2016.

    Why it matters

    The CCO oversees the global content strategy for one of the world's largest streaming platforms. This shakeup follows a decline in viewership and a broader effort to cut costs through staff reductions.

    What is confirmed

    • Peter Rice is the new Chief Content Officer at Netflix.
    • Bela Bajaria is leaving her role as Chief Content Officer after 10 years.
    • Netflix is cutting 1,000 jobs.
    • Peter Rice previously served as a Disney executive and TV chair.
    • Bela Bajaria joined the company in 2016.

    Still unconfirmed

    • Peter Rice will decide if Netflix film chief Dan Lin is fired.

    What to watch next

    • Netflix quarterly reports showing if engagement figures stabilize after the leadership change.
    Sources used for this update (15)
    1. www.hollywoodreporter.com — The Hollywood Reporter - Movie news, TV news, awards news, lifestyle ...
    2. www.yahoo.com — Yahoo
    3. The New York Times — Netflix Replaces Bela Bajaria as Chief Content Officer
    4. Variety — Netflix Shocker: Bela Bajaria Leaving After 10 Years Amid Layoffs, Peter Rice to Replace as Chief Content Officer
    5. The Hollywood Reporter — Bela Bajaria Out at Netflix, Peter Rice Replaces Her as CCO
    6. CNBC — Netflix Chief Content Officer Bela Bajaria is leaving, will be replaced by Peter Rice
    7. Bloomberg.com — Netflix Names Ex-Disney TV Chair Rice Chief Content Officer
    8. Deadline — Netflix Shakeup Analysis: Peter Rice In For Bela Bajaria & What's Next
    9. www.whats-on-netflix.com — Netflix's Week of Disruption: Bela Bajaria Out, Peter Rice In as 1,000 Jobs Are Cut
    10. www.cnbc.com — Netflix Chief Content Officer Bela Bajaria is leaving, will ...
    11. nypost.com — Netflix big Bela Bajaria out after decade calling shots on ...
    12. www.hollywoodreporter.com — Bela Bajaria Out at Netflix, Peter Rice Replaces Her as CCO
    confidence 100%
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