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BMW Is Trimming Its Lineup To Make Way For A Bigger SUV

BMW is reducing its global vehicle lineup to prioritize a new flagship SUV larger than the X7, specifically targeting American buyers. The company is discontinuing the 2 Series Active Tourer and other front-wheel-drive models as part of this restructuring. While the new SUV is currently under study and codenamed G63, the company is simultaneously shifting its electric strategy, with the 1 Series slated to go electric in 2028 and the iX3 among its upcoming electric offerings.

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  • βœ“ BMW is introducing a new flagship SUV larger than the X7 for the U.S. market.
  • βœ“ The 2 Series Active Tourer is being discontinued.
  • βœ“ BMW is trimming its global model lineup to make room for the larger SUV.
  • βœ“ The BMW 1 Series will transition to electric power in 2028.
πŸ›‘οΈ Source Corroboration: 15 independent reporting domains (90% confidence) ⏱ Read time: ~2 min

What changed

BMW confirmed the development of a flagship SUV above the X7 and the discontinuation of the 2 Series Active Tourer.

Live updates

  1. BMW Cuts Model Lineup to Introduce New Flagship SUV

    BMW is reducing its global vehicle lineup to prioritize a new flagship SUV larger than the X7, specifically targeting American buyers. The company is discontinuing the 2 Series Active Tourer and other front-wheel-drive models as part of this restructuring. While the new SUV is currently under study and codenamed G63, the company is simultaneously shifting its electric strategy, with the 1 Series slated to go electric in 2028 and the iX3 among its upcoming electric offerings.

    Why it matters

    European luxury automakers are increasing SUV sizes to better compete in the United States market. This shift reflects a broader industry trend of prioritizing high-margin, large-format vehicles over smaller utility models.

    What is confirmed

    • BMW is introducing a new flagship SUV larger than the X7 for the U.S. market.
    • The 2 Series Active Tourer is being discontinued.
    • BMW is trimming its global model lineup to make room for the larger SUV.
    • The BMW 1 Series will transition to electric power in 2028.

    Still unconfirmed

    • BMW is focusing on an upcoming Alpina luxury model.

    What to watch next

    • Official naming and release date for the G63 SUV
    • Confirmation of further model cuts to the 4 Series or i4
    • Technical specifications for the 2028 electric 1 Series
    Sources used for this update (18)
    1. www.consumerreports.org β€” Hot, New Electric Cars That Are Coming Soon
    2. Motor1.com β€” BMW Is Trimming Its Lineup To Make Way For A Bigger SUV
    3. WSJ β€” Europe’s Luxury Carmakers Are Supersizing Their SUVs for Americans
    4. bmwblog β€” BMW Confirms It's Studying An SUV Above The X7. We Hear The US Is Driving It, And It's Codenamed G63
    5. Autocar β€” The BMW 1 Series is going electric in 2028 – and it could be joined by a new 'X8' flagship
    6. autoevolution β€” New Flagship BMW SUV Above Current X7 Confirmed, 2 Series Active Tourer Getting Discontinued
    7. www.motortrend.com β€” 2027 BMW 3 Series First Look: Tons of New Tech, $51,250 to Start
    8. carbuzz.com β€” '745 Miles Of Range With The Solid-State Pack' - The Battery Making Today’s EVs Instantly Obsolete
    9. www.topspeed.com β€” 2026 Chevrolet Equinox Vs. Pricier SUVs: What You Get For Your Money
    10. carbuzz.com β€” BMW X3 vs Mazda CX-5: The Best Near-Luxury Experience For a $20k Discount
    11. www.topspeed.com β€” 5 Unkillable Japanese SUVs Bargain Hunters Are Snatching Up Now - Top Speed
    12. www.pistonheads.com β€” 2026 Audi A6 allroad | PH Review - PistonHeads UK
    confidence 90%
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