Comcast loses more customers, claims other ISPs’ cheap prices are “irrational”

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1. 2h ago

   Comcast Sheds Broadband Customers as Losses Prompt Layoffs and Restructuring

   Comcast released its third-quarter 2026 financial results, revealing a continued exodus of subscribers from its connectivity business alongside plans for job cuts and restructuring. The company lost 144,000 residential broadband customers during the quarter, worsening from a 91,000-customer loss during the same period previously. Executives characterized the low pricing strategies deployed by competing internet service providers as irrational. Despite the broadband downturn, the company beat overall earnings expectations as revenue from media properties helped offset the connectivity segment weakness.

   Why it matters

   The cable giant faces mounting pressure on its internet business from expanding fiber and fixed wireless competitors. To address its shrinking cable customer base, Comcast plans significant job cuts and increased deployment of artificial intelligence agents. The operational reorganization will result in a $1 billion charge during the fourth quarter.

   What is confirmed

   • Comcast lost 144,000 residential broadband customers in the third quarter of 2026.
   • The third-quarter broadband subscriber loss increased from a loss of 91,000 customers in the same period previously.
   • Comcast beat overall earnings expectations as media revenue offset weakness in its connectivity segment.
   • Comcast plans significant job cuts, a major reorganization, and more artificial intelligence agents for its cable division.
   • The operational reorganization will result in a $1 billion charge in the fourth quarter.

   Still unconfirmed

   • Comcast claims that the cheap prices offered by other internet service providers are irrational.

   What to watch next

   • Implementation and scale of the planned job cuts and fourth-quarter restructuring charge
   • Further developments in competition from fiber and fixed wireless broadband providers
   • Performance of Peacock and media revenue in future quarters to offset connectivity declines
   Sources used for this update (12)

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   3. Deadline — Comcast Q3: Record-Breaking ‘The Odyssey’, Profitable Peacock Fuel NBCU Spinoff Momentum
   4. CNBC — Comcast beats earnings expectations as media revenue offsets weakness in connectivity
   5. The Hollywood Reporter — Peacock’s Hot Streak: Two Quarters of Profit After Years Of Losses
   6. Variety — Comcast Q3 Sees Continued Broadband Downturn, Despite Boosts From World Cup, Peacock
   7. Ars Technica — Comcast loses more customers, claims other ISPs’ cheap prices are “irrational”
   8. arstechnica.com — Comcast loses more customers, claims other ISPs' cheap prices are "irrational" - Ars Technica
   9. tech.slashdot.org — Comcast Loses More Customers, Claims Other ISPs' Cheap Prices Are 'Irrational' - Slashdot
   10. www.techspot.com — Comcast lost 144,000 broadband customers last quarter, is ...
   11. www.lightreading.com — Comcast drops more broadband subs as reorg and layoffs loom
   12. broadbandbreakfast.com — Comcast Loses 144,000 Broadband Subscribers in Third Quarter
   confidence 100%