https://www.live-feeds.com/feed/exclusive-amazon-in-talks-to-buy-ai-startup-decart-for-around-7-billionContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/exclusive-amazon-in-talks-to-buy-ai-startup-decart-for-around-7-billionhttps://www.live-feeds.com/feed/exclusive-amazon-in-talks-to-buy-ai-startup-decart-for-around-7-billion#u129133Sat, 17 Oct 2026 20:06:30 +0000Amazon is in negotiations to purchase Decart, an Israeli-owned AI software startup, for approximately $7 billion. The potential deal was first reported by the Wall Street Journal and subsequently cited by Reuters, Bloomberg, and Barron's. This acquisition would see Amazon absorb a specialized AI firm after other industry giants reportedly lost interest. The deal remains in the negotiation phase and has not been finalized.Why it mattersThe move reflects Amazon's strategy to bolster its artificial intelligence capabilities through strategic acquisitions. Decart's Israeli ownership