Exclusive | Dunlop CEO tears Gavin Newsom’s tire rule apart in brutal takedown

Live updates

1. 19d ago

   Dunlop CEO Criticizes California Tire Fuel Efficiency Rules

   Dunlop Tires is leading a backlash against new California regulations requiring tires to meet specific fuel efficiency standards. The company's CEO has publicly condemned the rules, citing cost as a primary concern. These regulations mandate tire efficiency regardless of the vehicle's own fuel economy. The move has drawn criticism from industry leaders and commentators who view the mandate as government overreach by the administration of Governor Gavin Newsom.

   Why it matters

   California is implementing these rules to reduce emissions by targeting rolling resistance in tires. This adds a new layer of state-level automotive regulation. The conflict highlights a growing tension between environmental mandates and manufacturing costs.

   What is confirmed

   • California has implemented new rules requiring tires to be fuel efficient.
   • Dunlop Tires has expressed backlash against the California tire regulations.

   Still unconfirmed

   • The tire rules are emblematic of an out-of-touch and overreaching ruling class in California.

   What to watch next

   • Legal challenges from tire manufacturers against the state of California
   • Official cost analysis of the rules on consumer tire prices
   • Response from Governor Gavin Newsom's office regarding the Dunlop CEO's comments
   Sources used for this update (6)

   1. Los Angeles Times — Your car may not be fuel efficient, but your tires have to be now
   2. KCRA — California tire rules spark backlash from Dunlop Tires, with cost being 'a real issue'
   3. San Diego Union-Tribune — More fallout from California’s tire regulation
   4. New York Post — Exclusive | Dunlop CEO tears Gavin Newsom’s tire rule apart in brutal takedown
   5. WSJ — Opinion | Now California Is Coming for Your Tires
   6. nypost.com — Gavin Newsom’s nanny state hits the road
   confidence 80%