https://www.live-feeds.com/feed/exclusive-us-ftc-demands-walmart-uber-delta-and-others-hand-over-data-on-personalized-pricingContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/exclusive-us-ftc-demands-walmart-uber-delta-and-others-hand-over-data-on-personalized-pricinghttps://www.live-feeds.com/feed/exclusive-us-ftc-demands-walmart-uber-delta-and-others-hand-over-data-on-personalized-pricing#u171185Tue, 03 Nov 2026 05:47:17 +0000The US Federal Trade Commission (FTC) is ordering nine companies, including Walmart, Uber, and Delta Air Lines, to provide detailed information on how they use consumers' personal data to set individual prices, wages, and job offers. The FTC wants to know if and how these companies use data such as location, browsing history, and income to personalize prices. This inquiry is focused on understanding the use of personal data in pricing and compensation practices.Why it mattersThe FTC's inquiry comes amid growing concerns about the use of artificial intelligence and personal data in pr