Ferrari's first ever electric car sold for record $40m at auction
A billionaire inventor purchased the first production chassis of the Ferrari Luce, the company's first electric vehicle, for $40 million at an RM Sotheby's charity auction in Monterey. The final price was 36 times the original estimate for the bespoke one-off vehicle. Designed by Jony Ive, the Luce has been described as a polarizing and controversial addition to the Ferrari lineup, yet it now stands as a record-breaking collector's item.
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- ✓ The first Ferrari Luce production chassis sold for $40 million at auction in Monterey.
- ✓ The final sale price was 36 times the original estimate.
- ✓ The vehicle was sold at a charity auction.
- ✓ The Ferrari Luce is the first electric car produced by Ferrari.
What changed
The Ferrari Luce production chassis sold for $40 million at a charity auction in Monterey.
Live updates
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First Ferrari Electric Car Sells for Record $40 Million at Monterey Auction
A billionaire inventor purchased the first production chassis of the Ferrari Luce, the company's first electric vehicle, for $40 million at an RM Sotheby's charity auction in Monterey. The final price was 36 times the original estimate for the bespoke one-off vehicle. Designed by Jony Ive, the Luce has been described as a polarizing and controversial addition to the Ferrari lineup, yet it now stands as a record-breaking collector's item.
Why it matters
The sale marks a significant milestone for Ferrari as it transitions into the electric vehicle market. The Luce represents the brand's first foray into fully electric propulsion. The high price point reflects the rarity of the production chassis and the prestige of its designer.
What is confirmed
- The first Ferrari Luce production chassis sold for $40 million at auction in Monterey.
- The final sale price was 36 times the original estimate.
- The vehicle was sold at a charity auction.
- The Ferrari Luce is the first electric car produced by Ferrari.
- The car was sold through RM Sotheby's.
Still unconfirmed
- The Ferrari Luce was designed by Jony Ive.
- The buyer is a billionaire inventor.
What to watch next
- Official confirmation of the buyer's identity
- Details on the charity receiving the auction proceeds
- Ferrari's announcement regarding future Luce production volumes
confidence 95%Sources used for this update (14)
- Bloomberg.com — Ferrari’s First Electric Car Fetches Record $40 Million at Auction
- Road & Track — First Ferrari Luce Production Chassis Sells For $40 Million at Auction in Monterey
- Electrek — First Ferrari Luce EV sells for $40 million, 36x its estimate
- duPont REGISTRY News — RM Sotheby's | The Monterey Auction 2026: Top 10 Results & Highlights
- BBC — Ferrari's first ever electric car sold for record $40m at auction
- Investing.com — Ferrari’s electric car Luce sells for $40 million at charity auction
- AppleInsider — Jony Ive-designed Ferrari Luce sells for $40M at auction
- CNBC — Ferrari Luce: Polarizing EV becomes a $40 million collector’s item
- Top Gear — Forget the $40m Luce, here’s a super rare V12 Ferrari for 0.17% of the price
- Reuters — Ferrari's bespoke Luce EV one-off fetches $40 million at charity auction
- Dezeen — Ferrari's controversial first EV sells for record $40 million at auction
- The Telegraph — Revealed: Billionaire inventor buys Ferrari’s first-ever electric car for $40m
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