https://www.live-feeds.com/feed/foldable-iphone-ultra-the-latest-rumors-before-apple-s-eventContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/foldable-iphone-ultra-the-latest-rumors-before-apple-s-eventhttps://www.live-feeds.com/feed/foldable-iphone-ultra-the-latest-rumors-before-apple-s-event#u59052Sun, 06 Sep 2026 13:51:11 +0000Apple is set to reveal its first foldable iPhone alongside the iPhone 18 Pro and iPhone 18 Pro Max at an event on Wednesday, September 9. The upcoming showcase represents the first major product presentation under new CEO John Ternus, who succeeds Tim Cook. While the Pro models are expected to launch immediately, price estimates suggest significant increases for the new hardware compared to previous generations. The event also coincides with broader industry strategy shifts toward artificial intelligence.Why it mattersThe September 9 event tests new leadership under CEO John Ternus as Apple in https://www.live-feeds.com/feed/foldable-iphone-ultra-the-latest-rumors-before-apple-s-eventhttps://www.live-feeds.com/feed/foldable-iphone-ultra-the-latest-rumors-before-apple-s-event#u58443Sat, 05 Sep 2026 20:51:08 +0000Apple will reveal its first foldable iPhone, the iPhone Ultra, and the iPhone 18 Pro and Pro Max on Wednesday, September 9. The event marks the first major product showcase under CEO John Ternus. While the Pro models launch immediately, the standard iPhone 18 is delayed until spring 2027. Production reports suggest limited initial availability for the Ultra model, and price leaks indicate a high premium for the foldable hardware compared to the Pro line.Why it mattersThis launch represents a shift in Apple's hardware strategy by entering the foldable market. It is the first keynote led by https://www.live-feeds.com/feed/foldable-iphone-ultra-the-latest-rumors-before-apple-s-eventhttps://www.live-feeds.com/feed/foldable-iphone-ultra-the-latest-rumors-before-apple-s-event#u57733Sat, 05 Sep 2026 03:57:34 +0000Apple will debut its first foldable device, the iPhone Ultra, alongside the iPhone 18 Pro and Pro Max on Wednesday, September 9, at 10 a.m. Pacific Time. The event, titled Surprise and Shine, marks the first major showcase under CEO John Ternus. While the Pro models launch now, the standard iPhone 18 is delayed until spring 2027. Projections suggest the foldable Ultra will carry an average cost of $2,550, though availability at launch may be limited.Why it mattersThis event signals a leadership transition to John Ternus and a shift in Apple's hardware strategy by introducing a foldable fo