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Following Apple, Microsoft Dramatically Hikes Xbox Prices, Again

Microsoft is raising Xbox console prices globally due to a components crisis and soaring memory and storage costs. The price hikes follow similar hardware price increases from Apple. A 2TB console model is being discontinued as part of these changes.

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What changed

Xbox console prices will increase by up to $150 effective August 1, 2026.

Live updates

  1. Microsoft Increases Xbox Console Prices Worldwide Starting August

    Microsoft is raising Xbox console prices globally due to a components crisis and soaring memory and storage costs. The price hikes follow similar hardware price increases from Apple. A 2TB console model is being discontinued as part of these changes.

    What's confirmed:

    • Effective August 1, 2026, Xbox 512 GB models will increase by US$100 and 1 TB models by US$150.
    • Microsoft is discontinuing the 2TB Xbox console model.
    • The company cites a components crisis and rising memory and storage prices as the cause for the hike.
    • Memory and storage prices have increased by more than 2.5x.
    • This is the third time Microsoft has increased Xbox console prices.
    • Microsoft is introducing a Buy Now, Pay Later option for consoles.

    Still unconfirmed:

    • Memory and storage costs are expected to double again by the fall of 2027.
    • The price increases were driven specifically by AI-related costs.
    • Ongoing memory shortages could lead to further device price hikes in coming months.
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