https://www.live-feeds.com/feed/how-coke-loosened-pepsi-s-grip-on-kfc-s-soda-fountainsContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/how-coke-loosened-pepsi-s-grip-on-kfc-s-soda-fountainshttps://www.live-feeds.com/feed/how-coke-loosened-pepsi-s-grip-on-kfc-s-soda-fountains#u146613Thu, 22 Oct 2026 11:15:36 +0000Kentucky Fried Chicken is switching to Coca-Cola beverages at its restaurants across the United States. The move ends a nearly four-decade run where PepsiCo held the exclusive beverage contract for the fast-food chain. Approximately 3,700 locations are making the transition from Pepsi products to Coke. The shift follows a competitive contest between the beverage giants that involved blind taste tests and strategic discussions. Analysts say losing the contract delivers a notable financial and symbolic blow to PepsiCo's food service division, while expanding Coca-Cola's reach within ma