https://www.live-feeds.com/feed/inside-coca-cola-s-secretive-innovation-labs-how-the-beverage-giant-wants-to-automate-dirty-soda-and-refreshersContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/inside-coca-cola-s-secretive-innovation-labs-how-the-beverage-giant-wants-to-automate-dirty-soda-and-refreshershttps://www.live-feeds.com/feed/inside-coca-cola-s-secretive-innovation-labs-how-the-beverage-giant-wants-to-automate-dirty-soda-and-refreshers#u48544Wed, 26 Aug 2026 00:45:12 +0000Coca-Cola is working on automating the production of customizable drinks, including 'dirty soda' and refreshers. The company is investing in innovation labs to develop this technology, which could help improve efficiency and reduce costs. This move comes as fast-food margins tighten and consumers increasingly demand personalized products.Why it mattersThe beverage giant's efforts to automate custom drinks are part of a larger trend in the food and beverage industry to leverage technology to meet changing consumer preferences. By investing in innovation labs, Coca-Cola aims to st