https://www.live-feeds.com/feed/lululemon-poaches-athleta-ceo-as-new-chief-product-officerContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/lululemon-poaches-athleta-ceo-as-new-chief-product-officerhttps://www.live-feeds.com/feed/lululemon-poaches-athleta-ceo-as-new-chief-product-officer#u113288Sat, 10 Oct 2026 07:55:43 +0000Lululemon Athletica appointed Athleta CEO Maggie Gauger as its new chief product officer, a newly created role, as part of a leadership overhaul under CEO Heidi O'Neill. The company is experiencing a management shakeup and heading for a second straight weekly stock decline as it attempts to reignite growth and strengthen product innovation. Alongside the product chief appointment, Lululemon named a new operations chief and is searching for brand, communications, and other leadership roles.Why it mattersThe management restructuring marks the first major move by Heidi O'Neill as CEO to