https://www.live-feeds.com/feed/lululemon-s-heidi-o-neill-overhauls-c-suite-in-first-move-as-ceoContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/lululemon-s-heidi-o-neill-overhauls-c-suite-in-first-move-as-ceohttps://www.live-feeds.com/feed/lululemon-s-heidi-o-neill-overhauls-c-suite-in-first-move-as-ceo#u114366Sat, 10 Oct 2026 14:41:58 +0000Lululemon Athletica Inc. chief executive Heidi O'Neill is reshaping the athletic apparel brand's senior leadership team during her first month on the job. The sweeping management shuffle includes appointing a new chief product officer from rival Athleta and adding a chief operating officer, alongside the creation of two senior roles. The company has also launched searches to fill three additional executive positions. The restructuring aims to streamline operations and make the business more competitive in the retail market.Why it mattersThe executive shakeup represents the first majo