McDonald’s Plans to Spend $8.5B to Help Its Franchisees as Competition Rises — Live Feedhttps://www.live-feeds.com/feed/mcdonald-s-plans-to-spend-8-5b-to-help-its-franchisees-as-competition-risesContinuously updated, source-cited coverage. McDonald's Pledges $8.5 Billion Modernization Plan Through 2036https://www.live-feeds.com/feed/mcdonald-s-plans-to-spend-8-5b-to-help-its-franchisees-as-competition-riseshttps://www.live-feeds.com/feed/mcdonald-s-plans-to-spend-8-5b-to-help-its-franchisees-as-competition-rises#u84059Fri, 25 Sep 2026 17:50:38 +0000McDonald's will invest $8.5 billion by 2036 to modernize its restaurants and support franchisees. The investment focuses on restaurant upgrades and employee training to stimulate growth. To counter competition from rivals like Burger King, the company is implementing AI-powered drive-throughs and introducing hand-breaded chicken to its menu. This multibillion-dollar commitment aims to update physical locations and operational efficiency across its franchise network.Why it mattersThe fast-food industry faces intensifying competition, forcing major chains to update aging infrastructure and