https://www.live-feeds.com/feed/mcdonald-s-to-spend-8-5b-on-revamping-restaurants-tech-and-franchise-supportContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/mcdonald-s-to-spend-8-5b-on-revamping-restaurants-tech-and-franchise-supporthttps://www.live-feeds.com/feed/mcdonald-s-to-spend-8-5b-on-revamping-restaurants-tech-and-franchise-support#u84612Sat, 26 Sep 2026 03:20:38 +0000McDonald's will invest $8.5 billion by 2036 to modernize more than 46,000 restaurants and support franchisees. The strategy focuses on restaurant upgrades, employee training, and technological advancements, including AI-powered drive-throughs. To increase market share and attract Gen Z customers, the company is introducing a protein-focused menu featuring hand-breaded chicken to compete with rivals like KFC and Burger King. This long-term growth plan aims to improve efficiency and productivity amid a challenging economic environment characterized by high inflation and stagnant customer tr