Meta debuts new, cheaper smart glasses under its own brand

Live updates

1. 2h ago

   Meta launches branded AI smart glasses starting at $299

   Meta introduced its own brand of AI-powered smart glasses on June 23, 2026. Produced with EssilorLuxottica, these devices lack Ray-Ban or Oakley branding. They offer a lower entry price than previous models.

   What's confirmed:

   • Meta launched Meta Glasses on June 23, 2026.
   • The new smart glasses start at $299.
   • The devices are produced in partnership with EssilorLuxottica.
   • These glasses do not carry Ray-Ban or Oakley branding.

   Still unconfirmed:

   • The glasses can live-translate more than 20 languages and provide turn-by-turn walking directions.
   • The product line includes 26 styles and Muse Spark AI.
   confidence 95%
2. 5d ago

   Meta Launches Own-Brand AI Smart Glasses Starting at $299

   Meta has introduced a new line of in-house AI-powered smart glasses. These devices are priced lower than previous Ray-Ban models and include a collaboration with Kylie Jenner. The product line is available in multiple countries with various color and lens options.

   What's confirmed:

   • Meta branded smart glasses start at $299.
   • The devices feature AI integration.
   • The product line includes Meta Adventurer and Meta Fury models.
   • Meta partnered with EssilorLuxottica to launch the glasses.
   • The glasses feature the same camera, microphones, and chatbot as the Ray-Ban versions.
   • One of the three available styles was codesigned with Kylie Jenner.
   • The glasses include a dedicated charging stand.
   • The products are available in several countries.

   Still unconfirmed:

   • The Meta Adventurer smart glasses feature a 12MP camera.
   confidence 100%