https://www.live-feeds.com/feed/most-automakers-race-what-they-sell-with-the-gr-gt3-toyota-is-selling-what-it-racesContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/most-automakers-race-what-they-sell-with-the-gr-gt3-toyota-is-selling-what-it-raceshttps://www.live-feeds.com/feed/most-automakers-race-what-they-sell-with-the-gr-gt3-toyota-is-selling-what-it-races#u80127Tue, 22 Sep 2026 14:05:21 +0000Toyota is reversing the traditional automotive development cycle by designing the GR GT3 as a racing car before offering it for road use. The vehicle has appeared in testing at the Nurburgring and in California. This strategy differs from most automakers who typically create road cars and then develop racing versions based on those production models. The GR GT3 is characterized by an aggressive design and a brutal engine sound during track trials.Why it mattersAutomakers usually race what they sell to market a production car's performance. Toyota is selling what it races with this specifi