https://www.live-feeds.com/feed/nike-has-a-long-road-ahead-to-win-customers-backContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/nike-has-a-long-road-ahead-to-win-customers-backhttps://www.live-feeds.com/feed/nike-has-a-long-road-ahead-to-win-customers-back#u122550Thu, 15 Oct 2026 01:03:32 +0000Nike's stock is under pressure due to declining sales, weakness in Greater China, and a cautious fiscal 2027 outlook. Despite an earnings beat, investors are concerned about the company's future performance. Nike's stock has recently decreased and is trading near the lower end of its 52-week range.Why it mattersThe sports apparel giant is struggling to regain its footing in the market, with investors weighing the company's earnings against its declining sales. Nike's performance in Greater China has been particularly weak, contributing to the overall decline in sales.