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● TRACKER Updated 14d ago · 44 sources tracked

Peloton is back with a ‘cheaper’ folding treadmill

Peloton has introduced a new folding treadmill model, the Tread Flex, starting at $2,195. The company is offering discounts of up to $1,400 on new equipment through November 11. This comes after Peloton reported its first annual profit for fiscal 2026, marking a financial turnaround.

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  • ✓ Peloton's Tread Flex folding treadmill starts at $2,195.
  • ✓ The company is offering discounts of up to $1,400 on new equipment through November 11.
  • ✓ Peloton reported its first annual profit for fiscal 2026.
🛡️ Source Corroboration: 44 independent reporting domains (90% confidence) ⏱ Read time: ~2 min

What changed

Peloton has started offering the Tread Flex, a folding treadmill model, as part of its new lineup.

Live updates

  1. Peloton launches 'cheaper' folding treadmill Tread Flex

    Peloton has introduced a new folding treadmill model, the Tread Flex, starting at $2,195. The company is offering discounts of up to $1,400 on new equipment through November 11. This comes after Peloton reported its first annual profit for fiscal 2026, marking a financial turnaround.

    Why it matters

    Peloton's financial recovery coincides with its efforts to expand and refresh its product lineup. The company's previous struggles led to significant losses in value. The introduction of the Tread Flex aims to attract more customers with a more affordable option.

    What is confirmed

    • Peloton's Tread Flex folding treadmill starts at $2,195.
    • The company is offering discounts of up to $1,400 on new equipment through November 11.
    • Peloton reported its first annual profit for fiscal 2026.

    What to watch next

    • Peloton's sales performance during the discount period
    • Reception of the Tread Flex model by customers and critics
    • Peloton's future product releases and financial reports
    Sources used for this update (4)
    1. theclipout.com — Peloton News - Latest Peloton News - Bike, Tread, Row and More!
    2. www.garagegymreviews.com — Expert-Tested: The 8 Best Folding Treadmills of 2026 | Garage ...
    3. www.runnersworld.com — The 5 Best Folding Treadmills of 2026 - Runner's World
    4. www.schmidtandclark.com — Peloton Treadmill Accident Lawsuit - Claims & Case Status
    confidence 90%
  2. Peloton achieves first annual profit amid new treadmill launch

    Peloton reported its first annual profit for fiscal 2026, marking a financial turnaround for the company after losing over 90% of its peak value. This recovery coincides with a new treadmill lineup featuring the Tread Flex folding model, which starts at $2,195. The company is currently offering discounts of up to $1,400 on new equipment through November 11. While shares recently closed at $4.92, the CEO claims the business is the healthiest it has ever been following a spring quarter that saw revenue growth for the first time in years.

    Why it matters

    Once valued near $50 billion during the pandemic, Peloton became a cautionary tale when lockdown demand faded. The current shift toward profitability and AI coaching suggests a strategy to stabilize the business after a massive valuation collapse.

    What is confirmed

    • The Tread Flex folding treadmill starts at $2,195.
    • Peloton offers up to $1,400 off new Tread equipment through November 11.
    • Full access to treadmill classes requires a $49.99 monthly subscription.

    Still unconfirmed

    • Peloton shares closed down 1.01 percent at $4.92 following the rollout.

    What to watch next

    • Quarterly revenue reports following the November 11 promotion
    • Updates on AI coaching integration
    • Further stock price movement following the fiscal 2026 profit report
    Sources used for this update (5)
    1. www.forbes.com — Download The Forbes App
    2. nemo.money — Peloton Lost 96% From Its Peak. It Just Made Its First Annual ...
    3. www.garagegymreviews.com — Peloton Tread Flex vs Tread Vision vs Tread Vision (2026 ...
    4. shopping.yahoo.com — These 9 Treadmills and Walking Pads Bring the Gym to You ...
    5. www.treadmillreviews.net — Best Home Treadmills for 2026 (CPT-Tested & Reviewed)
    confidence 80%
  3. Peloton Expands Hardware Lineup with Folding Treadmill

    Peloton has introduced a new three-model treadmill lineup featuring the Tread Flex folding model starting at $2,195. This release coincides with active retail discounts, including a promotion offering up to $1,400 off new Tread equipment through November 11. Amazon Prime Big Deal Days also featured $400 off a Peloton and $1,000 off the Peloton Cross Tread. The equipment features internet-connected touchscreens requiring a $49.99 monthly subscription for full class access, though basic functionality remains available without the fee. Peloton shares closed down 1.01 percent at $4.92 following the rollout.

    Why it matters

    The fitness company is pushing new hardware options to attract buyers amid shifting financial metrics. These aggressive promotional discounts and new equipment tiers reflect ongoing efforts to drive hardware adoption. Subscription requirements remain a core part of the revenue model for internet-connected features.

    What is confirmed

    • Peloton released a new three-model treadmill lineup featuring the Tread Flex folding model starting at $2,195.
    • The company offered member-exclusive pricing slashing up to $1,400 off new Tread equipment in a promotion running through November 11.
    • Amazon Prime Big Deal Days featured $400 off a Peloton and $1,000 off the Peloton Cross Tread.
    • Peloton shares closed at $4.92 on October 2, dipping 1.01 percent after the hardware rollout.
    • A monthly subscription of $49.99 is required for full access to live and on-demand classes on internet-connected touchscreens.

    Still unconfirmed

    • Active online coupon codes and promos remain available for onepeloton.com and peloton.com purchases.

    What to watch next

    • Sales performance data following the November 11 promotion deadline
    • Stock price response to the new treadmill lineup and subscription metrics
    Sources used for this update (3)
    1. www.theverge.com — Hands-on
    2. www.dealdrop.com — Save money with Peloton Promo Codes (12 Working Codes ...
    3. www.dealdrop.com — Save money with Peloton Promo Codes (5 Working ... - DealDrop
    confidence 90%
  4. Peloton Offers Up to $1,400 Off Tread Gear in New Member Promotion

    Peloton offers member-exclusive pricing slashing up to $1,400 off new Tread equipment in a promotion running through November 11. This discount arrives alongside retail promotions offering $400 off a Peloton and $1,000 off the Peloton Cross Tread during Amazon Prime Big Deal Days. The hardware push follows the release of a new three-model treadmill lineup featuring the Tread Flex folding model starting at $2,195. Peloton shares closed at $4.92 on October 2, dipping 1.01 percent after the hardware rollout. The company requires a monthly subscription of $49.99 for full access to live and on-demand classes on its internet-connected touchscreens, though the equipment retains basic functionality without the fee.

    Why it matters

    Peloton continues to adjust its sales strategy amid hardware expansions and promotional retail events. The company relies on a business model built around internet-connected touchscreens and recurring subscription fees. Recent price cuts and member discounts signal efforts to attract buyers for its compact and folding treadmill options.

    What is confirmed

    • Member exclusive tread pricing gives Peloton members up to $1,400 off new Tread equipment.
    • The member exclusive tread deal ends on November 11.
    • Peloton Interactive stock closed at USD 4.92 on October 2, 2026, falling 1.01 percent following the hardware release of its new three-model treadmill lineup.
    • The Tread Flex is the company's first folding model, starting at USD 2,195.
    • Retail promotions cut prices during Amazon Prime Big Deal Days, including $400 off a Peloton and $1,000 off the Peloton Cross Tread.
    • Peloton's business model relies on internet-connected touchscreens that stream live and on-demand fitness classes, supported by a monthly membership fee of US$49.99 for equipment users.

    What to watch next

    • Expiration of the member-exclusive tread pricing deal on November 11.
    • Stock performance and sales figures following the Amazon Prime Big Deal Days and the Tread Flex release.
    Sources used for this update (4)
    1. www.runnersworld.com — Prime Big Deal Days Treadmill Sales: Save Up to 30% on ...
    2. theclipout.com — Member Exclusive Tread Pricing Saves $1,400 - The Clip Out
    3. fitswitch.io — Peloton Tread Without a Subscription: What Still Works (2026)
    4. bestwalkingfeet.com — Best Folding and Compact Treadmills in 2026
    confidence 90%
  5. Peloton Stock Slips as Tread Flex Launches

    Peloton Interactive stock closed at USD 4.92 on October 2, 2026, falling 1.01 percent following the hardware release of its new three-model treadmill lineup. The lineup introduces the Tread Flex, the company's first folding model, which starts at USD 2,195. Meanwhile, retail promotions cut prices on other equipment, including $400 off a Peloton and $1,000 off the Peloton Cross Tread during Amazon Prime Big Deal Days. Peloton's business model relies on internet-connected touchscreens that stream live and on-demand fitness classes, supported by a monthly membership fee of US$49.99 for equipment users.

    Why it matters

    The recent hardware rollout is part of a strategy to spark investor interest during a difficult period for the company. Alongside the hardware debut, fiscal 2026 cash flow reached USD 378 million. Competitors like NordicTrack also offer discounted treadmills below £500, intensifying market rivalry in the home fitness sector.

    What is confirmed

    • Peloton Interactive stock closed at USD 4.92 on October 2, 2026, down 1.01 percent.
    • The Tread Flex starts at USD 2,195.
    • Fiscal 2026 cash flow reached USD 378 million.
    • Peloton charges a US$49.99 monthly membership fee to access classes and additional features on their exercise equipment.

    Still unconfirmed

    • Amazon Prime Day deals include $400 off a Peloton and $100 off adjustable dumbbells.
    • The Prime Big Deal Days Peloton Cross Tread sale cuts the treadmill price to $2,295.

    What to watch next

    • Stock performance trajectory following the initial Tread Flex market rollout
    • Consumer adoption rates for the new folding treadmill compared to higher-end models
    • Long-term impact of fiscal 2026 cash flow figures on company recovery
    Sources used for this update (9)
    1. www.ad-hoc-news.de — Peloton Interactive stock fell 1.01 percent as treadmills ...
    2. lifehacker.com — The Best Last-Minute Deals on Fitness Equipment Before October Prime Day Ends Tonight
    3. www.t3.com — NordicTrack's "high quality" treadmill with a 10mph max speed and 5" LCD Display drops below £500 in Ama....
    4. www.yodpimanriverwalk.com — 8 Best Trainer Mats for Hardwood Floors (October 2026) Tested Picks
    5. en.wikipedia.org — Peloton Interactive - Wikipedia
    6. apparel.onepeloton.com — Peloton Apparel | Clothing, Fitness Apparel, Athletic Wear
    7. www.runnersworld.com — Save $1,000 on the Peloton Cross Tread Before Prime Big Deal ...
    8. gamehai.com — Peloton Tread Flex Early Review: The Foldable Treadmill ...
    9. www.marketbeat.com — PTON News Today | Why did Peloton Interactive stock go up ...
    confidence 95%
  6. Peloton Launches Three New Treadmills to Revive Growth

    Peloton Interactive has launched a refreshed three-model treadmill lineup featuring Peloton IQ software and its first folding model, the Tread Flex. The hardware rollout aims to spark investor interest following a difficult period for the company. While the stock has seen a minor short-term lift over the past week, longer-term performance shows a decline year to date and a significant drop in one-year total shareholder returns. The new machines pair the accessibly priced folding unit with higher-end, computer vision equipped gear designed for runners and walkers.

    Why it matters

    The product rollout arrives as the company attempts to reverse a persistent downward trend in its market valuation over the past year. By expanding its hardware selection from a single model to a varied three-tier offering, the manufacturer is targeting different segments of the consumer fitness market. Investors are weighing whether these product catalysts can sustain short-term momentum and rebuild long-term shareholder value.

    What is confirmed

    • Peloton Interactive rolled out three new treadmills featuring Peloton IQ software, which includes the folding Tread Flex.
    • The company share price is down 18.14% to 18.79% year to date.
    • The one-year total shareholder return has declined between 39.93% and 42.74%.
    • The seven-day share price return shows a short-term lift of 3.76% to 4.38%.

    What to watch next

    • Monitor sustained investor response and whether short-term stock momentum continues past the initial launch window.
    • Track sales figures for the new folding Tread Flex and higher-end computer vision treadmill models.
    Sources used for this update (2)
    1. finance.yahoo.com — Peloton Interactive (PTON) Unveils New Treadmills, Is The ...
    2. simplywall.st — Peloton Interactive (PTON) Is Back In The Spotlight, What Is ...
    confidence 100%
  7. Peloton Launches Three-Model Treadmill Lineup Led by Tread Flex

    Peloton has replaced its single-model treadmill with a three-model lineup featuring the folding Tread Flex, the AI-powered Tread Vision, and the slat-belt Tread+ Vision with Sled Mode. The Tread Flex launched on October 1, 2026, priced at USD 2,195, and folds to reclaim half its floor space with a quiet motor and slow-lowering mechanism. The rollout coincides with an advertising campaign titled Let Yourself Run featuring Miley Cyrus. Company executives argue the hardware delivers immense value despite high prices. Meanwhile, Peloton stock traded at EUR 4.42 on launch day, up 0.23 percent from EUR 4.41.

    Why it matters

    This hardware refresh represents Peloton's first major category overhaul in years, shifting the brand from a single offering to a diverse range targeting budget-conscious shoppers and elite runners alike. The expansion pits Peloton directly against NordicTrack's core continuous-loop-belt models, such as the Commercial 1750 and Commercial 2450. These competing machines continue to vie for market share using lower starting prices and broad incline and decline ranges.

    What is confirmed

    • Peloton launched the Tread Flex starting at USD 2,195 on October 1, 2026.
    • Peloton stock cost EUR 4.42 on October 1, 2026, up 0.23 percent from EUR 4.41.
    • Peloton replaced its long-running single-model Tread with a three-model lineup on October 1, 2026.

    Still unconfirmed

    • The redesigned Tread Vision provides AI feedback features that offer immense value despite high prices according to company executives.

    What to watch next

    • Consumer adoption rates for the new three-model treadmill lineup compared to NordicTrack competitors.
    • Further independent test coverage and aggregated Amazon customer data regarding the new hardware.
    Sources used for this update (3)
    1. tech.yahoo.com — I tried Peloton's redesigned Tread Vision and its AI feedback features, and asked top execs why it's still 'immense value' despite high prices
    2. www.ad-hoc-news.de — Peloton launches Tread Flex as Peloton stock costs EUR 4.42
    3. arekoreshop.com — NordicTrack vs Peloton: Which Treadmill Wins in 2026?
    confidence 100%
  8. Peloton Launches Tread Flex Foldable Treadmill With Miley Cyrus

    Peloton has officially debuted its first-ever folding treadmill, the Tread Flex, accompanied by an advertising campaign featuring Miley Cyrus titled Let Yourself Run. Priced at $2,195 and released on October 1, 2026, the new machine folds to reclaim half its floor space and features a quiet motor alongside a slow-lowering mechanism. Alongside the Tread Flex, the company introduced the AI-powered Tread Vision and Tread+ Vision with Sled Mode to capture a broader audience ranging from budget-conscious shoppers to elite runners.

    Why it matters

    This hardware refresh arrives as the wider treadmill market approaches $6.4 billion in value, reflecting Peloton's ongoing turnaround strategy. By incorporating artificial intelligence for personalized coaching alongside a space-saving design, the company aims to attract apartment dwellers who previously lacked room for large gym equipment.

    What is confirmed

    • Peloton introduced the Tread Flex as its first-ever folding treadmill.
    • The Tread Flex launched on October 1, 2026, with a price tag of $2,195.
    • The machine features a design that folds to save about 50% of floor space.
    • Miley Cyrus fronts the launch campaign titled Let Yourself Run.
    • The hardware refresh includes the AI-powered Tread Vision and Tread+ Vision with Sled Mode.

    Still unconfirmed

    • The Tread Flex motor operates quietly and includes a unique slow-lowering mechanism.

    What to watch next

    • Customer reception and sales data for the Tread Flex in compact living spaces.
    • Performance of the broader AI-powered treadmill lineup against competing market offerings.
    Sources used for this update (4)
    1. rocketnews.com — Peloton is revamping its treadmills with new features in the ...
    2. tech.yahoo.com — Is the New Peloton Tread Flex Worth the Price?
    3. magdigit.com — Peloton is Back with a 'Cheaper' Folding Treadmill ...
    4. news.designrush.com — Miley Cyrus Fronts Peloton's First Foldable Treadmill Push
    confidence 90%
  9. Peloton Launches First Folding Treadmill and Three-Model Lineup

    Peloton has announced three new treadmills, led by the entry-level Tread Flex. The new device is priced at $2,195 and folds to save about 50% of floor space when not in use. Scheduled for release on October 1, 2026, the Tread Flex joins the AI-powered Tread Vision and Tread+ Vision with Sled Mode to target runners, walkers, and users with limited space. The new lineup represents a strategic hardware refresh for the company.

    Why it matters

    The introduction of the Tread Flex marks Peloton's entry into the folding treadmill market, addressing a key customer constraint regarding home gym footprint. Alongside the hardware redesign, the company is deploying new AI running features designed to analyze form and track user movement. This hardware rollout forms part of a broader corporate turnaround strategy to attract a broader consumer base.

    What is confirmed

    • Peloton has announced a trio of new treadmills, including an entry-level Tread Flex that folds for easier storage.
    • The Peloton Tread Flex starts at $2,195 and launches on October 1, 2026.
    • The Tread Flex folds to save about 50% of floor space when not in use.
    • The new treadmill lineup also features the AI-powered Tread Vision and Tread+ Vision with Sled Mode.

    What to watch next

    • Customer adoption rates and sales figures for the new treadmill lineup following the October 1, 2026 release.
    • User feedback regarding the AI form-tracking software and movement-tracking camera performance on the Vision models.
    Sources used for this update (17)
    1. www.theverge.com — Peloton is back with a ‘cheaper’ folding treadmill
    2. www.slashgear.com — A Peloton Treadmill Finally Folds Up To Save Space - Here's How Much It Costs
    3. www.t3.com — Peloton’s Flex smart treadmill is its cheapest ever and folds up to save 50% of floor space | T3
    4. www.stuff.tv — Peloton has three new treadmills but it's the fold-away one that has me hooked | Stuff
    5. www.theverge.com — Apple is reportedly working on a Whoop-like fitness tracker
    6. www.t3.com — Peloton’s new AI-powered treadmill judges how you run and lets you re-run any marathon you want | T3
    7. www.hchsonline.org — 9 Best Horizon Treadmills (September 2026) Tested & Ranked
    8. www.wpa-pool.com — 11 Best Comfort Bike Seats for Long Rides (September 2026)
    9. www.onepeloton.com — Peloton: Innovative exercise equipment and personalized ...
    10. shopping.yahoo.com — Peloton Is Launching Its First Foldable Treadmill in Canada
    11. www.onepeloton.com — On-demand and Live Online Classes | Peloton
    12. account.onepeloton.com — Get Innovative equipment & personalized workout plans - Peloton
    confidence 100%
  10. Peloton introduces first foldable treadmill as part of turnaround strategy

    Peloton has launched the Tread Flex, its first foldable treadmill and cheapest model to date. Priced at $2,195, the device is part of a three-model rollout intended to drive a company turnaround. The company is also integrating new AI running features and revamping treadmill hardware to attract a broader customer base. The Tread Flex costs more than $1,000 less than the previous-generation Tread, which retails for $3,295, while the high-end Tread+ remains priced at $6,695.

    Why it matters

    Peloton is shifting away from a strictly luxury equipment model after several difficult years. The company is betting on expanded running options and lower price points to recover its market position.

    What is confirmed

    • The Tread Flex is Pelotons first foldable treadmill.
    • The Tread Flex is the companys least expensive treadmill.
    • Peloton is releasing three new treadmill models.
    • The company is introducing new AI running features.

    Still unconfirmed

    • The Tread Flex is priced at $2,200.
    • The Tread Flex is priced at $2,195.
    • UBS maintained a buy rating for Peloton Interactive Inc.

    What to watch next

    • Sales data for the Tread Flex compared to previous luxury models
    • Further details on the specific AI running features being implemented
    • Financial reports indicating if the lower price point improves turnaround margins
    Sources used for this update (8)
    1. CNN — Peloton is releasing its cheapest treadmill yet as it bets on running for a turnaround
    2. CNBC — Peloton is revamping its treadmills with new features in the next phase of its turnaround
    3. The Verge — Peloton is back with a ‘cheaper’ folding treadmill
    4. Bloomberg.com — Peloton Debuts Three New Treadmills, Including $2,195 Foldable Model
    5. qz.com — Peloton is launching a foldable treadmill and new AI running features in its latest turnaround push
    6. www.cnet.com — Peloton Launches First Foldable Treadmill, Adds More AI Features
    7. finance.yahoo.com — Peloton gets to keep 'buy' rating from UBS as it launches cheaper, foldable treadmill
    8. gizmodo.com — You Might Actually Be Able to Afford Peloton’s New Treadmill
    confidence 90%
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