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Pharrell sends Vuitton surfing as Jeremy Allen White, Missy Elliott and Victor Wembanyama look on

Pharrell Williams closed the opening day of menswear shows at Paris Fashion Week with a collection inspired by California surf culture. The event featured a giant curling wave and a moonlit outdoor set during a Paris heatwave. Notable attendees included Jeremy Allen White, Missy Elliott, and Victor Wembanyama.

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Pharrell Williams presented the Spring 2027 menswear collection featuring a large-scale wave installation.

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  1. Pharrell Williams Debuts Louis Vuitton Spring 2027 Menswear in Paris

    Pharrell Williams closed the opening day of menswear shows at Paris Fashion Week with a collection inspired by California surf culture. The event featured a giant curling wave and a moonlit outdoor set during a Paris heatwave. Notable attendees included Jeremy Allen White, Missy Elliott, and Victor Wembanyama.

    What's confirmed:

    • Pharrell Williams designed the Louis Vuitton Men's Spring 2027 collection.
    • The show took place during Paris Fashion Week on a Tuesday.
    • The runway featured a giant curling wave and a sandy outdoor set.
    • Jeremy Allen White, Missy Elliott, and Victor Wembanyama attended the event.
    • The collection drew inspiration from California surf culture.
    • The event occurred during a heatwave in Paris.

    Still unconfirmed:

    • The runway wave measured 26 feet.
    • The runway wave measured 30 feet.
    • The show faced backlash in Paris.
    • Pharrell Williams debuted collaborations with Quavo, Lil Baby, and Angelique Kidjo at the show.
    confidence 90%