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<rss version="2.0"><channel><title>Protein Craze Fuels an Investment Boom in Livestock Health — Live Feed</title><link>https://www.live-feeds.com/feed/protein-craze-fuels-an-investment-boom-in-livestock-health</link><atom:link xmlns:atom="http://www.w3.org/2005/Atom" href="https://www.live-feeds.com/feed/protein-craze-fuels-an-investment-boom-in-livestock-health/rss.xml" rel="self" type="application/rss+xml"/><description>Continuously updated, source-cited coverage.</description>
<item><title>Protein Craze Drives Livestock Health Boom and $650M Merck Deal</title><link>https://www.live-feeds.com/feed/protein-craze-fuels-an-investment-boom-in-livestock-health</link><guid isPermaLink="false">https://www.live-feeds.com/feed/protein-craze-fuels-an-investment-boom-in-livestock-health#u196896</guid><pubDate>Thu, 12 Nov 2026 11:07:33 +0000</pubDate><description>Global demand for protein is driving a major investment boom in livestock health and bovine wellness. Meat companies are expanding collagen and byproduct businesses to capture value from every part of the animal. Investors are pouring billions into livestock health as consumer trends shift toward high-protein diets. A recent example of this market surge includes a transaction valued at $650 million by Merck. Industry observers are questioning whether animal health sectors will emerge as Wall Street operations.Why it mattersThe rising popularity of protein-rich diets creates intense demand for </description></item>
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