Sony's Multi-Million Dollar GTA 6 PS5 Marketing Strategy Is Already Working — Live Feedhttps://www.live-feeds.com/feed/sony-s-multi-million-dollar-gta-6-ps5-marketing-strategy-is-already-workingContinuously updated, source-cited coverage. Sony Gains 74% of GTA 6 Digital Pre-Orders via PS5 Marketing Blitzhttps://www.live-feeds.com/feed/sony-s-multi-million-dollar-gta-6-ps5-marketing-strategy-is-already-workinghttps://www.live-feeds.com/feed/sony-s-multi-million-dollar-gta-6-ps5-marketing-strategy-is-already-working#u141580Wed, 21 Oct 2026 02:01:12 +0000Sony has captured 74% of Grand Theft Auto VI digital pre-orders, totaling approximately 4.80 million copies and $468 million in revenue. This success follows a multi-million dollar marketing campaign using the slogan "Best Experienced on PS5" to position the title as a console showcase. The strategy has already influenced high-profile creators, including streamer IShowSpeed, who publicly committed to playing the game on PlayStation 5 after viewing the official launch trailer. Global release for the Rockstar Games title is scheduled for 19 November 2026.Why it mattersGrand Theft Auto