https://www.live-feeds.com/feed/stagwell-acquires-publisher-monetization-network-freestarContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/stagwell-acquires-publisher-monetization-network-freestarhttps://www.live-feeds.com/feed/stagwell-acquires-publisher-monetization-network-freestar#u163112Fri, 30 Oct 2026 07:45:57 +0000Stagwell has acquired Freestar to expand its media capabilities and strengthen its owned media diversification efforts. Announced on October 26, 2026, the deal brings publisher ad sales inside a holding company structure, granting Freestar customers direct access to advertisers and tools. The acquisition pairs Freestar's programmatic advertising expertise with Stagwell's AI-driven marketing network. This transaction enables media buyers to move closer to publishers, shortening supply paths while securing audience data to train AI agents and advance AI-powered media activation for bot