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● TRACKER Updated 3d ago · 6 sources tracked

T-Mobile Is Already Teasing Its Apple iPhone 18 "On Us" Promotion Ahead of the Official Preorder Launch

T-Mobile is teasing an "On Us" promotion for the Apple iPhone 18 before official preorders begin. Other carriers are also introducing offers, with Mashable reporting preorder deals that save users up to $1,200 across T-Mobile and AT&T. Verizon is offering the iPhone 18 Pro with annual upgrades. Additionally, carriers are providing options to lower the cost of the iPhone Duo, a foldable model priced at $1,999.

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  • ✓ T-Mobile is teasing an "On Us" promotion for the iPhone 18.
  • ✓ Verizon offers the iPhone 18 Pro with annual upgrades.
🛡️ Source Corroboration: 6 independent reporting domains (80% confidence) ⏱ Read time: ~2 min

What changed

T-Mobile began teasing specific "On Us" offers for the iPhone 18 lineup.

Live updates

  1. T-Mobile Teases iPhone 18 Promotions Ahead of Preorders

    T-Mobile is teasing an "On Us" promotion for the Apple iPhone 18 before official preorders begin. Other carriers are also introducing offers, with Mashable reporting preorder deals that save users up to $1,200 across T-Mobile and AT&T. Verizon is offering the iPhone 18 Pro with annual upgrades. Additionally, carriers are providing options to lower the cost of the iPhone Duo, a foldable model priced at $1,999.

    Why it matters

    Annual iPhone launches trigger aggressive subsidy wars among major US carriers to capture new subscribers. These promotions often involve trade-in requirements or long-term service contracts. The introduction of a foldable model adds a new high-price tier to the hardware lineup.

    What is confirmed

    • T-Mobile is teasing an "On Us" promotion for the iPhone 18.
    • Verizon offers the iPhone 18 Pro with annual upgrades.

    Still unconfirmed

    • T-Mobile, AT&T, and Verizon are offering ways to lower the cost of the iPhone Duo.

    What to watch next

    • Official preorder launch date and terms
    • Finalized pricing for the iPhone 18 Pro
    • Specific trade-in requirements for the "On Us" promotion
    Sources used for this update (6)
    1. IGN — T-Mobile Is Already Teasing Its Apple iPhone 18 "On Us" Promotion Ahead of the Official Preorder Launch
    2. Verizon — Verizon offers iPhone 18 Pro with annual upgrades | About Verizon
    3. Rolling Stone — The Best iPhone 18 Pro Deals From T-Mobile
    4. MarketWatch — Want Apple’s $1,999 foldable iPhone Duo? Here’s what T-Mobile, AT&T and Verizon are doing to lower the cost.
    5. Mashable — The best iPhone 18 preorder deals: Save up to $1,200 T-Mobile, AT&T, and more
    6. TmoNews — Here’s Everything T-Mobile Is Offering for Apple’s New iPhone Lineup
    confidence 80%
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