https://www.live-feeds.com/feed/the-beleaguered-chip-sellers-getting-their-revenge-on-appleContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/the-beleaguered-chip-sellers-getting-their-revenge-on-applehttps://www.live-feeds.com/feed/the-beleaguered-chip-sellers-getting-their-revenge-on-apple#u172429Tue, 03 Nov 2026 14:11:09 +0000Surging artificial intelligence data center demand has driven flash memory prices up fivefold over the past year, stripping Apple of its traditional pricing leverage and forcing the company to face an approximate $24.7 billion bill. Flash-storage makers that previously suffered from aggressive procurement tactics are now gaining the upper hand. Suppliers such as Samsung and Kioxia have benefited from the shift, while Apple flags rising memory costs as a threat to profit margins and product pricing.Why it mattersFor years, Apple utilized its massive market share to bully flash-storage suppliers