https://www.live-feeds.com/feed/toyota-revives-scion-brand-with-us-legal-kei-truck-and-there-s-more-where-that-came-fromContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/toyota-revives-scion-brand-with-us-legal-kei-truck-and-there-s-more-where-that-came-fromhttps://www.live-feeds.com/feed/toyota-revives-scion-brand-with-us-legal-kei-truck-and-there-s-more-where-that-came-from#u199745Sat, 14 Nov 2026 02:30:32 +0000Toyota has officially relaunched the Scion brand to introduce the KEI-01, a street-legal version of Japan's kei-class mini trucks, to the United States market. The announcement confirms plans to bring these compact utility vehicles, popular in Japan for their maneuverability and efficiency, to American buyers under the revived youth-oriented marque. Multiple sources report the move signals a broader strategy to import additional kei-style models beyond the initial offering. The KEI-01 adapts Japanese kei regulations for US compliance, marking Toyota's first dedicated mini-truck entry