https://www.live-feeds.com/feed/toys-r-us-comeback-retailer-opening-120-new-stores-this-holiday-seasonContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/toys-r-us-comeback-retailer-opening-120-new-stores-this-holiday-seasonhttps://www.live-feeds.com/feed/toys-r-us-comeback-retailer-opening-120-new-stores-this-holiday-season#u77250Sun, 20 Sep 2026 08:30:14 +0000Toys R Us is staging a major retail comeback by launching 120 new standalone stores across the United States just in time for the holiday season. The ambitious expansion marks a significant push by the iconic brand to reclaim its physical footprint in the domestic toy market after years of corporate restructuring and online-focused operations. Grownup collectors are actively fueling broader industry sales, providing a strong consumer base for the brand as it ramps up its brick-and-mortar presence through accelerated store openings.Why it mattersThe brand previously liquidated its physical U.S.