https://www.live-feeds.com/feed/toys-r-us-planning-major-comeback-ahead-of-holiday-seasonContinuously updated, source-cited coverage. https://www.live-feeds.com/feed/toys-r-us-planning-major-comeback-ahead-of-holiday-seasonhttps://www.live-feeds.com/feed/toys-r-us-planning-major-comeback-ahead-of-holiday-season#u79142Mon, 21 Sep 2026 20:56:25 +0000Toys R Us is expanding its US presence by opening 120 new standalone stores in time for the holiday season. The expansion is a partnership with Go! Retail Group and will bring the total number of US locations to 160. The retailer is accelerating these openings to capitalize on holiday demand and a surge in toy sales driven by adult collectors. In addition to traditional retail outlets, the brand is incorporating cafes and candy shops into its comeback strategy.Why it mattersThis expansion represents a significant attempt to reclaim market share after the company's previous collapse. The s