The k-pop has been taking over the world for a few years now, but recently set out to take America’s entertainment mecca down in a big way with its own festival.
named as KAMP LA 2022, the festival will bring together big k-pop stars at the rose bowl stadium in California this coming fall.
The massive concert aims to be one of the biggest k-pop concerts in the United States, with artists (idols) such as Monsta X, Super Junior, iKON and the girls of Stone leading the cartel, is girl-band will be presented for the first time in the country.
Other solo stars performing on the Rose Bowl stage include Kai, Jeon Somi, BamBam y Zion T.
For now only these South Korean stars are confirmed; More names in the full lineup will be announced in the coming weeks.
In the recent announcement that it was made, it was said that the festival will take place on October 15 and 16, 2022.
In addition to music, there will also be immersive experiences, an exhibition and sale of Korean food, Korean art, and Korean games.
The festival is the product of a collaboration between KAMP Global y Eventim Live Asiatwo Korean entertainment companies committed to bringing the k-pop globally through festivals and immersive experiences as well as live events.
“Everyone in K-pop wants to break into America,” he said in a announcement Tim KimCEO of KAMP Global.
“There is a deep connection between Korean culture and Los Angeles. This was always the place to start, but we will also take k-pop to the whole world with KAMP and Eventim Live Asia. We will go to every market where k-pop resonates, which is everywhere these days. KAMP is not just about mega-concerts or historical events, it is a culture,” she added.
As a prelude to the big festival, the weekend of August 20-21 other Korean celebrities will perform at thel Head in the Clouds 2022. Some guests are Jackson Wang, Chung Ha, BIBI y Jay Park.
Rose Bowl, site of the first KAMP LA 2022
The venue chosen for this first festival was el Rose Bowllocated in Pasadena, California, popular for having hosted the cycling events in the 1932 Olympic Games, for having hosted the 1994 World Cup in the United States and the Women’s World Cup in the United States in 1999, in addition to host five times the Super Bowl, among other high-profile sporting events.
It has a capacity for approximately 92 thousand 542 spectators. It is currently considered a National Historic Monument; in 1987 it received the name from the Ministry of the Interior of USA.
It was built between 1921 and 1922 to house the bowl of rosesan American football postseason game held in Pasadena, which is why it is currently celebrating a century of existence.
In 2019, the stadium gained more popularity among the young generation by hosting two of the biggest and most lucrative concerts in BTS.
According to Billboard Boxscoreboth presentations generated more than 16.6 million dollars, surpassing the box offices of Taylor Swift the U2.