New life simulation game inZOI targets Asian players and growing K-pop audience

Most people have fantasised about inhabiting someone else’s life. For 25 years, video-game players have lived out those dreams in The Sims from Electronic Arts. The problem, according to Hyungjun “Kjun” Kim, a producer-director for South Korean game maker Krafton, is that those fantasies are often limited – culturally and graphically. He addresses those issues … Read more