From its founding in 1986, French video game maker Ubisoft has grown into a giant of the sector with operations in 20 countries and an uber popular franchise, “Assassin’s Creed”.
But the firm has struggled as of late, making it a prime takeover candidate by global entertainment companies.
Ubisoft’s story began on the rainy Brittany peninsula in France’s northwest, with five brothers born into a family trading in agricultural machines.
The Guillemot brothers opened a company re-selling imported video games in 1986, but quickly pivoted to developing their own games under the name Ubisoft.
Over the following decades, the minnow swelled into one of the biggest independent studios anywhere in the world, with 2.3 billion euros ($2.4 billion) in revenue in its 2023-24 financial…