South Korean VC Crit Ventures leverages industry expertise to ride ‘K-content’ wave

Song Jae-joon, CEO of CRIT Ventures, poses at the venture capital's headquarters in Seoul, Wednesday. Courtesy of CRIT Ventures

Song Jae-joon, CEO of CRIT Ventures, poses at the venture capital’s headquarters in Seoul, Wednesday. Courtesy of CRIT Ventures

By Lee Yeon-woo

It was the 2000s when Song Jae-joon spearheaded Korea’s first mobile game boom. Beginning with a simple black-and-white game on LG’s early feature phones, his startup — then called Gamevil — gained widespread recognition by developing casual games that captivated Koreans.

By 2010, the rise of smartphones marked a turning point. With computing power rivaling that of personal computers, mobile games were suddenly able to deliver sophisticated gameplay. At the same time, the advent of app stores made launching global services easier than ever, accelerating market growth.

Amid the rapid evolution, Song’s company survived and…

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