A federal lawsuit filed on behalf of disgruntled consumers claims that Apple misled buyers with promises of advanced artificial intelligence features for Siri that never materialized. The complaint alleges that during a high-profile marketing campaign for the iPhone 16 series, Apple touted a suite of capabilities — collectively branded as Apple Intelligence — that were never delivered, deceiving millions into overpaying for devices that lacked the promised functionality.
False promises and misleading marketing
According to the complaint filed by plaintiff Peter Landsheft, Apple’s aggressive advertising campaign built significant consumer expectations. The company claimed…