Apple reportedly plans to add a dedicated app for video games to its devices in the next versions of its operating systems, which are set to be released in the fall.
The company will preinstall the app on the iPhone, iPad, Mac and Apple TV, Bloomberg reported Tuesday (May 27), citing unnamed sources.
Apple did not immediately reply to PYMNTS’ request for comment.
The company’s new app will serve as a launcher for titles, centralize game-related activities, feature editorial content from Apple and promote its Arcade subscription offering, according to the report. It will replace Apple’s Game Center social network.
Currently, two-thirds of the company’s App Store revenue comes from games and in-app purchases of game upgrades, the report said.
It was…