Android XR vs Meta vs Apple: which vendor is going to come out on top in the new age of enterprise XR? This war isn’t just being waged in the hardware landscape anymore – although all three vendors are still exploring a wide range of wearable opportunities. It’s a battle between ecosystems too.
Google is reshaping how companies adopt and build XR workflows, with a truly open ecosystem that supports endless devices, apps, and development tools. As the extended reality market accelerates towards a projected value of $84.86 billion by 2029, Google is aiming for a big piece of the pie, with flexible solutions that integrate AI, and adapt to suit any use case.
Here’s your behind-the-scenes guide to how Android XR, Meta, and Apple…