Former ITV Entertainment Controller Claudia Rosencrantz has said she commissioned the singing contest The X Factor to keep Simon Cowell at the broadcaster despite not liking the show’s format.
The 66-year-old admitted she preferred the format of its predecessor, Pop Idol, while speaking on a new Magic Radio documentary called Popstars at 25: The Story of a Talent Show Revolution.
Rosencrantz explained: “X Factor is not as good a format as Pop Idol, it just isn’t. Pop Idol is the most beautiful format.
“It’s just perfect, pure format, and it works, and it’s worked in every single territory in the world that it’s hit. The X Factor hasn’t, and the reason it…