Tinder has announced a range of new features aimed at reviving user engagement, including in-person events, virtual speed dating and expanded artificial intelligence capabilities, as the dating platform attempts to adapt to changing user behaviour.
The updates were unveiled during the company’s inaugural product keynote on Thursday. The announcements follow a $50 million investment in product development by its parent company Match Group, revealed in August last year, as the company seeks to re-engage users and appeal more strongly to younger Generation Z audiences.
Among the most notable additions is a new Events tab that will allow users to discover curated local gatherings and meet potential matches in person. According to a report by TechCrunch, the feature will enter…