Apple launches new iPhone 18 Pro and iPhone Duo Cases
Apple has rolled out its latest hardware lineup, featuring the iPhone 18 Pro, iPhone 18 Pro Max, and the foldable iPhone Duo. Pre-orders for the Pro models began on September 12, with retail availability kicking off at 8 a.m. ET. The base iPhone 18 Pro starts at $1,199, while the Pro Max starts at $1,299. Cases for the new hardware are already on store shelves, though buyers face a wait of a little over a month for the foldable iPhone Duo to ship.
What changed
Motive announced general availability for its Entitlement Server to support the iPhone Duo and the iPhone 18 series at launch.
Live updates
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Apple Releases iPhone 18 Pro and Foldable Duo
Apple has rolled out its latest hardware lineup, featuring the iPhone 18 Pro, iPhone 18 Pro Max, and the foldable iPhone Duo. Pre-orders for the Pro models began on September 12, with retail availability kicking off at 8 a.m. ET. The base iPhone 18 Pro starts at $1,199, while the Pro Max starts at $1,299. Cases for the new hardware are already on store shelves, though buyers face a wait of a little over a month for the foldable iPhone Duo to ship.
Why it matters
The September 2026 product event introduced major hardware alongside software updates like iOS 27 and Siri AI. Infrastructure support is already catching up to the hardware release. Motive announced general availability of its Entitlement Server support for the new iPhone series and the iPhone Duo.
What is confirmed
- Apple launched the iPhone 18 Pro, iPhone 18 Pro Max, and the foldable iPhone Duo during its September 2026 event.
- Pre-orders for the iPhone 18 Pro lineup opened on September 12, with the devices going on sale at 8 a.m. ET.
- The iPhone 18 Pro starts at $1,199 and the iPhone 18 Pro Max starts at $1,299.
- Motive announced general availability of Motive Entitlement Server support for the iPhone Duo, iPhone 18 Pro, and iPhone 18 Pro Max.
Still unconfirmed
- Apple could launch two gaming controllers for the iPhone featuring Beats branding with standard gamepad controls.
- Pornhub traffic dropped significantly during Apple's 2026 event as fans tuned in to watch the debut of the foldable iPhone Duo.
What to watch next
- Actual shipping dates for the foldable iPhone Duo after its month-long waiting period
- Official announcements regarding Beats-branded gaming controllers for iPhone
confidence 100%Sources used for this update (8)
- www.albawaba.com — Prices of iPhone Duo, iPhone 18 and iPhone 18 Pro Max in UAE
- eu.36kr.com — Are iPhone Duo and 18 Pro receiving mixed reviews? Everyone has overlooked these details.
- www.afp.com — Motive Announces Entitlement Server General Availability for iPhone Duo, iPhone 18 Pro and iPhone 18 Pro Max
- in.mashable.com — Apple Could Launch 2 Gaming Controllers for iPhone With Beats Branding
- www.netnewsledger.com — Apple September 2026 Update: Siri AI Arrives as iPhone 18 Pro and Foldable iPhone Duo Lead New Lineup
- appleinsider.com — Hands on with Apple's iPhone Duo cases: Folio style will be an early hit with users
- www.idropnews.com — Apple Users May Like Pornhub, but They Love the iPhone Duo
- www.afp.com — Motive Announces Entitlement Server General Availability for iPhone Duo, iPhone 18 Pro and iPhone 18 Pro Max
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Apple Launches iPhone 18 Pro Lineup and Foldable iPhone Duo
Apple has launched the iPhone 18 Pro and iPhone 18 Pro Max alongside its first foldable device, the iPhone Duo, at a recent product event. Pre-orders for the iPhone 18 Pro lineup opened on September 12, with the devices going on sale at 8 a.m. ET. The iPhone 18 Pro starts at $1,199 and the Pro Max starts at $1,299. While the rest of the announced products will ship at the end of next week, buyers will wait a little over a month for the foldable iPhone Duo. Cases for the new hardware are already available in stores.
Why it matters
The September hardware event introduces significant shifts in Apple's product lineup, highlighted by the debut of the company's first foldable device and revised pricing strategies that accompany price cuts on older models. Technical configurations vary by region, with US models of the iPhone 18 Pro Max utilizing a Qualcomm modem rather than Apple's new C2 chip. Meanwhile, accessories and purchasing routes are expanding globally for consumers seeking the latest technology.
What is confirmed
- Apple launched the foldable iPhone Duo, the iPhone 18 Pro and Pro Max, the Apple Watch Series 12 and Ultra 4, and the AirPods 5 at its September event.
- The iPhone 18 Pro starts at $1,199 and the Pro Max starts at $1,299.
- US versions of the iPhone 18 Pro Max use a Qualcomm modem instead of Apple's C2 chip.
- Pre-orders for the iPhone 18 Pro and iPhone 18 Pro Max opened on September 12.
Still unconfirmed
- Buyers will need to wait a little over a month to receive the foldable iPhone Duo.
- Accessories including iPhone Duo cases and iPhone 18 Pro cases are currently available in Apple Stores.
What to watch next
- Delivery of non-foldable iPhone 18 products at the end of next week
- Actual release date and shipping of the foldable iPhone Duo in over a month
- Global retail availability and local pricing rollout in international markets
confidence 95%Sources used for this update (8)
- www.macrumors.com — Top Stories: Apple Event Recap With iPhone Duo, iPhone 18 Pro, Apple Watch, and AirPods
- mashable.com — We found the best iPhone 18 Pro cases and grips to protect your new phone
- www.ibtimes.com.au — Apple's New Foldable iPhone Duo vs. the iPhone 18 Pro Max: Which Flagship Should You Buy This Fall 2026
- www.fool.com — Apple's new chip uses Taiwan Semiconductor's most advanced technology
- 9to5mac.com — iPhone 18 Pro pre-orders: Here’s what still arrives on launch day
- www.pulse.ng — Want the new iPhone 18 Pro or Duo? Here are 5 ways to buy in Nigeria
- www.el-balad.com — Apple raises iPhone 18 Pro prices in Iphone 17 Price Cuts shift
- www.ithinkdiff.com — iPhone 18 Pro Max in the US Skips Apple’s New C2 Modem, Uses Qualcomm Instead
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Apple debuts iPhone 18 Pro and first foldable iPhone Duo
Apple has launched the iPhone 18 Pro and iPhone 18 Pro Max alongside the iPhone Duo, the company's first foldable device. The iPhone 18 Pro features a more powerful chip and variable camera aperture. New accessories, including iPhone Duo cases and iPhone 18 Pro cases, are already available in Apple Stores. While pre-orders are opening, including in Canada, some observers note the absence of a standard iPhone 18 model in the current announcement. Case compatibility persists for some users, as iPhone 17 Pro cases are reported to fit the iPhone 18 Pro.
Why it matters
The introduction of the iPhone Duo marks Apple's entry into the foldable smartphone market. This launch coincides with the annual hardware refresh of the Pro lineup. The shift in product offerings suggests a potential change in how Apple structures its yearly device tiers.
What is confirmed
- Apple debuted the iPhone 18 Pro and iPhone 18 Pro Max.
- Apple launched the iPhone Duo, its first foldable phone.
- The iPhone 18 Pro includes a variable camera aperture and a more powerful chip.
- Apple has released new cases for the iPhone 18 Pro and iPhone Duo.
- iPhone 18 Pro cases are currently available in Apple Stores.
Still unconfirmed
- iPhone 17 Pro cases will work on the iPhone 18 Pro.
- Apple may be reshaping its launch strategy due to the absence of a standard iPhone 18.
What to watch next
- Official release dates and pricing for the iPhone Duo
- Confirmation of the availability of a non-Pro iPhone 18 model
- Public Geekbench performance data for the new chips
confidence 90%Sources used for this update (15)
- Apple — Apple debuts iPhone 18 Pro and iPhone 18 Pro Max
- Ars Technica — Apple’s iPhone 18 Pro adds variable camera aperture and a more powerful chip
- GSMArena.com — Here are the iPhone 18 Pro and iPhone 18 Pro Max Geekbench scores - GSMArena.com news
- Engadget — iPhone 18 Pro Max Vs Samsung Galaxy S26 Ultra: How These XL Phones Compete
- WSJ — How to Shop the New iPhone Lineup Without Losing Your Mind
- AppleInsider — Apple launches new iPhone 18 Pro and iPhone Duo Cases
- macrumors.com — Shop the Best Cases for Your New iPhone 18 Pro or iPhone Duo
- CNET — 2 Screens, Twice the Risk. Protect Your iPhone Duo With the Best Cases and Screen Protectors
- AppleInsider — Your iPhone 17 Pro case will work on an iPhone 18 Pro
- MacStories — Apple’s Surprise and Shine Event: All the New Accessories
- www.cnet.com — Protect Your iPhone 18 Pro Lineup With These High-Tech ESR Cases and Accessories
- www.macrumors.com — The MacRumors Show: iPhone 18 Pro and iPhone Duo Announced!