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‘Charming and disarming’ … how Meta’s technology-packed Muse harnesses the power of cuteness

Meta introduced a technology-packed artificial intelligence device called the Muse Charm pendant alongside $1,299 virtual reality glasses at its Meta Connect event. The charming and disarming pendant functions as a small helper designed to handle practical chores such as answering emails, booking travel, and managing weekly grocery shopping. Chief Executive Officer Mark Zuckerberg unveiled the new hardware as part of a broader push into artificial intelligence agents. The company also announced a one million dollar competition for hands-first applications ahead of the virtual reality glasses release.

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  • ✓ Mark Zuckerberg debuted $1,299 Meta VR Glasses and the Muse Charm pendant as part of an artificial intelligence agent push.
  • ✓ The Muse AI device is designed to answer emails, book travel, or handle weekly food shopping.
  • ✓ Meta launched a one million dollar competition for hands-first applications ahead of its virtual reality glasses release.
🛡️ Source Corroboration: 8 independent reporting domains (100% confidence) ⏱ Read time: ~2 min

What changed

Meta unveiled the Muse Charm pendant and new virtual reality hardware during its Connect event.

Live updates

  1. Meta Debuts Muse AI Charm Pendant and $1,299 VR Glasses

    Meta introduced a technology-packed artificial intelligence device called the Muse Charm pendant alongside $1,299 virtual reality glasses at its Meta Connect event. The charming and disarming pendant functions as a small helper designed to handle practical chores such as answering emails, booking travel, and managing weekly grocery shopping. Chief Executive Officer Mark Zuckerberg unveiled the new hardware as part of a broader push into artificial intelligence agents. The company also announced a one million dollar competition for hands-first applications ahead of the virtual reality glasses release.

    Why it matters

    The technology giant is positioning its new hardware in a competitive market where rivals are racing to build dedicated artificial intelligence devices. Analysts have compared the approach to a Tamagotchi-like assistant that could represent a major milestone for the company akin to the launch of the iPod. The hardware lineup also expands on existing audio products and smart glasses styles.

    What is confirmed

    • Mark Zuckerberg debuted $1,299 Meta VR Glasses and the Muse Charm pendant as part of an artificial intelligence agent push.
    • The Muse AI device is designed to answer emails, book travel, or handle weekly food shopping.
    • Meta launched a one million dollar competition for hands-first applications ahead of its virtual reality glasses release.

    Still unconfirmed

    • The Tamagotchi-like artificial intelligence device could serve as Meta's iPod moment.

    What to watch next

    • Consumer reception and reviews of the Muse Charm pendant and VR glasses.
    • Launch dates and developer progress in the one million dollar hands-first app competition.
    Sources used for this update (11)
    1. Bloomberg.com — Meta Debuts Dedicated ‘Charm’ Device for Using Muse AI
    2. CNBC — Mark Zuckerberg debuts $1,299 Meta VR Glasses and Muse Charm pendant as part of AI agent push
    3. meta.com — Everything We Announced at Meta Connect 2026
    4. meta.com — Introducing Ray-Ban Meta Audio and More AI Glasses Styles
    5. meta.com — Introducing Meta VR Glasses, A New Era for Virtual Reality
    6. Bloomberg.com — Zuckerberg’s ‘Tamagotchi-Like’ AI Could Be Meta’s iPod Moment
    7. www.theguardian.com — ‘Charming and disarming’ … how Meta’s technology-packed Muse harnesses the power of cuteness
    8. The Guardian — ‘Charming and disarming’ … how Meta’s technology-packed Muse harnesses the power of cuteness
    9. NBC News — Mark Zuckerberg says Meta will lead on smart glasses privacy despite ‘pervert glasses’ criticism
    10. NPR — Everyone is racing to create an AI device. Meta thinks it has one
    11. UploadVR — Meta Launches $1 Million Competition For "Hands-First" Apps Ahead Of VR Glasses
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