Lululemon poaches Athleta CEO as new chief product officer
Lululemon Athletica appointed Athleta CEO Maggie Gauger as its new chief product officer, a newly created role, as part of a leadership overhaul under CEO Heidi O'Neill. The company is experiencing a management shakeup and heading for a second straight weekly stock decline as it attempts to reignite growth and strengthen product innovation. Alongside the product chief appointment, Lululemon named a new operations chief and is searching for brand, communications, and other leadership roles.
Listen to Live Briefing
Real-time synthesized voice briefing · Live Feeds Desk
- ✓ Lululemon announced Wednesday that Athleta CEO Maggie Gauger is joining the company as its chief product officer, a newly created role.
- ✓ Lululemon stock is heading for a second straight weekly decline as the apparel retailer overhauls its leadership team.
- ✓ Heidi O'Neill is the CEO of Lululemon.
What changed
Lululemon created a new chief product officer role and filled it by hiring Athleta CEO Maggie Gauger during a broader leadership overhaul.
Live updates
-
Lululemon Hires Athleta CEO Maggie Gauger as Chief Product Officer
Lululemon Athletica appointed Athleta CEO Maggie Gauger as its new chief product officer, a newly created role, as part of a leadership overhaul under CEO Heidi O'Neill. The company is experiencing a management shakeup and heading for a second straight weekly stock decline as it attempts to reignite growth and strengthen product innovation. Alongside the product chief appointment, Lululemon named a new operations chief and is searching for brand, communications, and other leadership roles.
Why it matters
The management restructuring marks the first major move by Heidi O'Neill as CEO to right the ship at the apparel retailer. Lululemon brought in the former Nike veteran and Athleta leader to bolster product differentiation amidst declining weekly stock performance. Other major corporate entities are simultaneously adjusting their workforces as broader economic and technological pressures persist.
What is confirmed
- Lululemon announced Wednesday that Athleta CEO Maggie Gauger is joining the company as its chief product officer, a newly created role.
- Lululemon stock is heading for a second straight weekly decline as the apparel retailer overhauls its leadership team.
- Heidi O'Neill is the CEO of Lululemon.
What to watch next
- Lululemon filling open brand and communications roles
- Performance of Lululemon stock following the leadership shakeup
confidence 95%Sources used for this update (11)
- www.cnbc.com — Retail News
- CNBC — Lululemon poaches Athleta CEO as new chief product officer
- Reuters — Lululemon puts Nike veteran in charge of product as CEO O'Neill looks to right ship
- Bloomberg.com — Lululemon’s CEO Hires Head of Athleta in Management Shakeup
- Retail Dive — Lululemon’s Heidi O’Neill overhauls C-suite in first move as CEO
- The Globe and Mail — Lululemon overhauls leadership team with two new roles
- stocktwits.com — LULU Stock Heads For Second Week Of Decline: Lululemon Overhauls Leadership To Reignite Growth
- www.cnbc.com — Lululemon poaches Athleta CEO as new chief product officer
- stocktwits.com — Amazon Reportedly Hands Pink Slips To 1,000 Workers As Big Tech Layoffs Continue
- www.allaroundworlds.com — Lululemon Poaches Athleta CEO as New Chief Product Officer
- www.myappanalyze.com — Lululemon's Strategic Product Shift: Athleta CEO Maggie ...
Community Sentiment: How do you assess this situation?
Voice your perspective · Real-time aggregated sentiment from the Live Feeds community