Meta’s VR Glasses Are What the Apple Vision Pro Should Have Been

Live updates

1. 1h ago

   Meta Debuts $1,299 VR Glasses Ahead of 2027 Launch

   Meta unveiled its new Meta VR Glasses priced at $1,299 alongside the Muse Charm pendant during an AI agent push at Meta Connect. Scheduled to arrive in Spring 2027, the device functions as a video-see-through virtual reality and mixed reality headset. The glasses weigh approximately 100g for the display and sensor portion, featuring a design comparable to oversized sunglasses that pairs with an external computing and power pod. The hardware includes onboard cameras for gesture-based hand tracking. Meta also introduced Ray-Ban Meta Audio and additional AI glasses styles, while launching a $1 million competition for hands-first apps.

   Why it matters

   The announcement positions Meta aggressively within the consumer artificial intelligence device market, beating OpenAI to the punch while directly challenging Apple's high-end hardware strategy. Apple initially introduced the Vision Pro at $3,500, but the hefty weight and cost have prompted Apple to explore four separate redesign concepts for a future successor. Industry analysts note that Meta's lighter, significantly cheaper hardware approach mirrors what critics believe Apple's sequel should achieve.

   What is confirmed

   • Mark Zuckerberg debuted the Meta VR Glasses and Muse Charm pendant at Meta Connect on September 24.
   • The Meta VR Glasses are priced at $1,299 and are scheduled to arrive in Spring 2027.
   • The device features a design where the glasses portion with displays and sensors weighs approximately 100g.
   • Meta launched a $1 million competition for hands-first apps ahead of the VR glasses release.

   Still unconfirmed

   • Apple is considering four different designs for a completely revamped Vision Pro, including concepts that move components into an external device.

   What to watch next

   • Apple's official unveiling or confirmation of any revamped Vision Pro hardware designs
   • Developer adoption and app submissions for Meta's $1 million hands-first app competition
   • Market response and pre-order metrics leading up to the Spring 2027 launch of the Meta VR Glasses
   Sources used for this update (13)

   1. CNBC — Mark Zuckerberg debuts $1,299 Meta VR Glasses and Muse Charm pendant as part of AI agent push
   2. CNBC — Meta gets to consumer AI device market before OpenAI, but Zuckerberg's strategy remains unproven
   3. meta.com — Introducing Ray-Ban Meta Audio and More AI Glasses Styles
   4. meta.com — Introducing Meta VR Glasses, A New Era for Virtual Reality
   5. UploadVR — Meta Launches $1 Million Competition For "Hands-First" Apps Ahead Of VR Glasses
   6. Bloomberg — Meta’s VR Glasses Are What the Apple Vision Pro Should Have Been
   7. mashable.com — Apple's next Vision Pro could look more like Meta VR Glasses
   8. note.com — A Thorough Explanation of the Highly Anticipated Meta VR Glasses! Differences from XREAL Aura, Galaxy XR, and Apple Vision Pro, and Sales Forecasts
   9. www.computerworld.com — Apple’s long, lonely game in the AR race
   10. www.theapplepost.com — Apple considering four different designs for completely revamped Vision Pro
   11. gigazine.net — Appleが新型Apple Vision Proを開発中との報道 - GIGAZINE
   12. www.engadget.com — Meta's $1,300 VR Glasses Look Like The Vision Pro Sequel Apple Should Be Making
   confidence 95%