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● TRACKER Updated 3d ago · 9 sources tracked

Samsung gets 'Tim Cook' to praise the Galaxy Z Fold 8

Samsung New Zealand launched a Galaxy Z Fold 8 ad campaign featuring a real estate agent from Palmerston North named Tim Cook. The campaign claims Tim Cook switched to Samsung to poke fun at Apple following the debut of the iPhone Duo. This marketing stunt targets Apple's entry into the foldable market, specifically trolling the new foldable device which reports indicate will retail at $1,999. Samsung clarifies the man in the ad is not the chief executive of Apple.

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⚡ Key Developments & Real-Time Context
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  • ✓ Apple has unveiled the iPhone Duo foldable phone.
  • ✓ Samsung New Zealand featured a man from Palmerston North named Tim Cook in a Galaxy Z Fold 8 advertisement.
  • ✓ The man in the Samsung advertisement is a real estate agent.
🛡️ Source Corroboration: 9 independent reporting domains (100% confidence) ⏱ Read time: ~2 min

What changed

Samsung New Zealand released a Galaxy Z Fold 8 advertisement featuring a Palmerston North real estate agent named Tim Cook.

Live updates

  1. Samsung uses New Zealand resident named Tim Cook to mock Apple foldable

    Samsung New Zealand launched a Galaxy Z Fold 8 ad campaign featuring a real estate agent from Palmerston North named Tim Cook. The campaign claims Tim Cook switched to Samsung to poke fun at Apple following the debut of the iPhone Duo. This marketing stunt targets Apple's entry into the foldable market, specifically trolling the new foldable device which reports indicate will retail at $1,999. Samsung clarifies the man in the ad is not the chief executive of Apple.

    Why it matters

    Apple recently entered the foldable market with the iPhone Duo. This marks a shift in competition as Apple now competes directly with Samsung's established Z Fold series.

    What is confirmed

    • Apple has unveiled the iPhone Duo foldable phone.
    • Samsung New Zealand featured a man from Palmerston North named Tim Cook in a Galaxy Z Fold 8 advertisement.
    • The man in the Samsung advertisement is a real estate agent.

    Still unconfirmed

    • The iPhone Duo will retail at $1,999.

    What to watch next

    • Apple's official pricing and availability for the iPhone Duo
    • Samsung's global expansion of the Tim Cook ad campaign
    Sources used for this update (9)
    1. Apple — Apple unveils iPhone Duo
    2. TechRepublic — iPhone Duo vs. iPhone 18 Pro + iPad Mini: Can One Foldable Really Replace Both?
    3. The Verge — Samsung says ‘Tim Cook’ bought a Galaxy Fold
    4. The New York Times — I Tried Apple’s New Foldable iPhone Duo. Here’s How It Compares.
    5. Stratechery by Ben Thompson — 2026.37: Duo Threats
    6. Android Authority — Samsung gets 'Tim Cook' to praise the Galaxy Z Fold 8
    7. www.ajupress.com — Samsung finds a 'Tim Cook' who switched to Galaxy in latest Apple jab
    8. www.unilad.com — Samsung continues to troll Apple for its first foldable phone in hilarious new ad
    9. www.ibtimes.com.au — (VIDEO) Samsung Enlists a Real 'Tim Cook' From New Zealand to Troll Apple in New Galaxy Z Fold 8 Ad Campaign
    confidence 100%
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