Dyson: How a Vacuum Became a Status Symbol
Dyson’s Rise: From Frustration to Billions in Vacuum Cleaner Sales A few years ago,a Christmas gift of a vacuum cleaner wouldn’t have exactly topped anyone’s wish list. But thanks to savvy marketing and stylish design, british-Singaporean company Dyson transformed the humble vacuum cleaner into a must-have product, generating over £7 billion in revenue last year. … Read more